Our Story

Dedicated to the construction industry for over 65 years.

100 Countries, 3 Generations, 1 Mission

LATICRETE is a family-owned, customer focused, world-wide manufacturer marketer of green flooring and facade materials, used in residential, commercial and industrial applications. For over 60 years, LATICRETE has provided the technology, products and service making innovative, permanent installations and repairs for the construction market. Architecturally specified and professionally endorsed, LATICRETE offers a dedication to quality that results in globally proven solutions for virtually every flooring, waterproofing and facade application.

Learn more at www.laticrete.com

1800 Team Members

100 Countries

65 Years of Innovation

7 Continents

3 Generations

1 Family




Square meters of tile, stone and flooring installed using LATICRETE products.



Our dedicated global leadership team consists of innovators who work with each other and our business partners around the world to build the best innovations, the best products, the best service; all so you get the best results. Meet the Team
Henry M Rothberg


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